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Custom website VS WordPress website: what and when to choose?

A website is an excellent asset to the business. Choosing the right website depends on the myriad of choices. Let’s understand the custom website and WordPress website and the pros and cons of choosing them.

Custom Website

A custom design guarantees the site that appears professional and functions nicely. It allows a brand to have a robust online presence.

Pros of Custom Website

  • Security

Custom websites have more protection than open source platforms. The web development companies can use an SSL certificate on the site to provide the extra level of security. They may use an open source programming language such as Python, PHP, Ruby, etc. but the code is not revealed in public. This decreases the risk of a breach.

  • Maintenance

A DIY approach isn’t always continually the most straightforward option. Ongoing upkeep through an expert website designer guarantees that updates are properly scheduled, the functionality isn’t still compromised by adjustments, and the site looks professional.

  • Scalable and Flexible

The website is scalable to accept the significant traffic and flexible to add new functionality to the website’s platform which is vital to expanding the business in the digital world. Generally, the website builders are neither scalable nor flexible which means their lifespan for serious business is limited. Custom building allows creating the scalability and as there is less functionality so it adaptable to changes and you don’t need to upgrade your site for the functionality often.

  • Speed

Custom building website allows you to avoid unnecessary bloatware and functionality altogether. Avoiding redundant functions, building each of them for the site to optimize reduces the load time of the site.

  • Creativity

Having a unique presence is essential for business and custom website allows companies to get away from the template designs that have been used on many websites.

  • Content

Other additional features accompany the custom website. For example, quality content is the key to maximize the online presence of the website. When working with the professional content creator through a custom website design then it makes sure that content gets results.

Cons of Custom Website

  • Cost

Customs website is more costly than the WordPress option, and it is difficult for small business to afford the cost. With a custom website, you aren’t using a pre-made framework. Therefore, more work is required. The added value is often coupled with the high price tag, but you can rest assured that you are getting for what you are spending the money.

  • Time

Building a website from scratch requires longer process as opposed to the WordPress website where there is a ready template available. More time is needed for developing the new website or making future modifications to the site. When you aren’t handling the site, you have to count on a third party to make the required changes. Therefore the development doesn’t happen as quickly as required.

WordPress Website

WordPress is an open-source platform that lets in users to create websites using templates. WordPress provides e-commerce, mobile website and self-hosted solutions that make the management of the content easy as WordPress is a versatile CMS. When it comes to customizing the website there are endless possibilities. The themes and plugins can add new design options and added functionality. As is the case with any online tool, there are pros and cons to the use of WordPress, depending on need.

Pros of WordPress Website

  • Cost

WordPress is an affordable solution to get the site up and run faster. One of the most common reasons businesses avoids establishing an online presence is the expense. WordPress mitigates that problem through offering a platform for the do-it-yourself with pre-designed templates. This maintains the cost and makes the set-up method simple.

  • Programming

Coding is always not necessary to install on an aesthetically-appealing website. This is the appeal of the WordPress platform and considered one of its primary advertising factors.

  • Easy to Use

The platform of WordPress is intuitive. Therefore adding new pages, blog posts, images can be done quickly regularly. The technology is easy to use and thus saves a lot of time.

  • No HTML or FTP Software Required

WordPress is the self-contained system that doesn’t require any HTML editing software. The best part is you can create blog posts, add images, videos without the need of the HTML Software or FTP software.

  • Template range

When WordPress first launched, it changed a lot from a reasonably rudimentary platform. It has, for this reason, include innovative templates which can accommodate pretty much any enterprise type and are easily custom designed.

  • Extendable

The functionality is extendable through the full range of plugins available to make anything possible, most of which are free or open at very reasonable prices. That is to say, no matter how specialized your needs are, there are plugins to fulfill your job.

  • Search Engines Love WordPress Sites

The coding in the WordPress site is clean and straightforward making it easy to index. Also, you can use the optimize meta tags for specific keywords. You can even use the tags to enhance SEO efforts.

Cons of WordPress Website

  • Security Challenges

Certainly one of the most significant drawbacks of WordPress is the security vulnerability of the platform. While one website has a safety breach, all others may be impacted because of the way that the WordPress community is based. This compromised degree of security is a huge downside of WordPress.

  • Standard Designs

Because WordPress relies on template designs, it’s difficult for businesses to create a DIY relatively customized site. At the same time as the information may be unique to the business, the design additives of the template are shared amongst lots of users.

  • Speed

The speed is affected as many sites are hosted on WordPress. The plugins and tools allow users to develop, but it significantly impacts the loading time of the site.

The Bottom Line

There are both pros and cons of custom website and WordPress website, and you have to decide according to your needs and budget.

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